People are quick to dismiss new guns and new ammo even when they don't know squat about them. Corbon is quickly gaining in popularity for several reasons. Accuracy, low flash, low recoil, 100% weight retention, penetration are a few. No, I don't believe in majic bullets but this stuff is outstanding. I carry it daily. However, I have carried many of the other self defense ammo brands and they were fine also. Corbon just works better for me. People come to this forum almost everyday and ask about self defense ammo. The most important thing is to find the ammo that works and performs the best in YOUR gun. Not my gun or his gun. Your gun. It's not a quick, easy, or cheap process. But it is one that must be done.